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IIM Calcutta Announces the Launch of EPSM Programme with Hughes Global Education India

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Comprehensive Training in Sales & Marketing Delivered over Hughes Interactive Onsite Learning Platform


New Delhi, India, 13 March 2015—Hughes Global Education India Ltd (HGEIL) today announced the launch and opening of admission to the Executive Programme in Sales and Marketing (EPSM) by the Indian Institute of Management (IIM) Calcutta. Delivered over the Hughes Interactive Onsite Learning platform by eminent faculty from IIM Calcutta, this programme offers working executives comprehensive learning through lectures and real world case studies including addresses by senior executives from the corporate world.

The unique Hughes Interactive Onsite Learning platform, offered by HGEIL provides a live, interactive capability where participants in any part of the country can listen and discuss questions directly with IIM Calcutta faculty members, cutting across geographical constraints. Specially designed for individuals interested to pursue a career in sales and marketing, the programme provides basic understanding of contemporary approaches to acquiring, retaining and growing business with various stakeholders in the market.

Speaking at the launch, Dr. Krishanu Rakshit, Programme Director, EPSM IIM Calcutta said, “The EPSM programme will help participants to develop a broad understanding of emerging sales and marketing frameworks and their relationships with other business functions to grow in the market and will also focus on ‘cutting edge’ issues concerning sales and marketing practices including brand, services, distribution channel management, and people management issues.”

Mr. Partho Banerjee, President and Managing Director, Hughes Communications India Ltd (HCIL), parent company of HGEIL, said, “We are glad that Sales and Marketing candidates have found the Hughes interactive learning environment very valuable as it brings together candidates from diverse industry backgrounds from different parts of the country, resulting in cross-industry, cross-cultural learning, a key ingredient of the sales and marketing profession.”

To date, more than 25,000 students have used the Hughes Interactive Onsite Learning platform in 100 classrooms in 50 cities spread across the country and participated in courses by leading academic partner institutes to improve their skills and move up the career ladder within their organizations. For more information please visit www.hugheseducation.com.

Eligibility:

  • Applicants should be working professionals/self-employed;
  • Graduates/Post graduate degrees recognized by UGC/AICTE in any discipline with minimum 50% marks [aggregate - considering results of all years (e.g. 3 or 4 together)] in either or both graduation/post-graduation;
  • Minimum 2 years of work experience (full-time paid employment) post completion of graduation and/or post-graduation as on 24th Mar, 2014.